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The Internet continues to enable companies, both large and small, to not only spread their message and information about their products, but also to create a live, real time community around the brand, product/service use and customer service. In fact, thanks to these communities, many customers are able to find answers to their questions by way of other community members.
This is a long term trend and provides enormous value to organizations that must promote themselves while at the same time strive to cut costs. …

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What is findability? Simply put, it is the ability to find a site on the web. There are, of course, many ways to increase findability, and as the effectiveness and range of broadcast increases, the price seems to go up by an exponential degree.
For the average person, the goal is not just findability, it’s findability that is cost effective. Not only is this ideal from a cost standpoint, it also maintains the discipline of efficiency in a company or blogs operations.
This months issue of …

January 2010
The January 2010 issue of CIO Digest includes an exclusive interview with Tom Place, director of Global Technology and Information Security at The Coca-Cola Company, who discusses how information security is critical to protecting the company’s brand. Also check out the Executive Q&A with David Thompson, CIO and group president of Symantec Services Group, who elaborates on how governance and business process optimization drives business value.
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Brand Protection
Tom Place, director of Global Technology and Information Security for The Coca-Cola Company, discusses how information security …

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Expanding Intelligence (video)
By Jeff Erickson

Up Close Interview: Dan Vlamis, BIWA Summit from Oracle Magazine.
A career goal for Dan Vlamis: "To build a community that helps members use the analytical power inside the Oracle Database to …

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Reducing Downtime and Business Loss: Addressing Business Risk with Effective Technology
Business risk can appear at your companies doorstep at any time & and in many forms. Downtime and security threats cannot be prevented, but they can be isolated by taking a holistic approach to identifying business risks and to addressing each of the major causes of business risk.
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